In today’s fast-changing corporate landscape, the way people work is undergoing a massive transformation. Flexible workspaces, once seen as a luxury for startups and freelancers, have now become a necessity for businesses of all sizes. At the heart of this evolution in India is 91Springboard, one of the country’s pioneering coworking brands. Leading the charge is Anshu Sarin, CEO of 91Springboard, whose philosophy revolves around creating human-first workspaces that go beyond desks and chairs.
For Sarin, the goal is clear: workspaces should not only provide infrastructure but also cultivate a sense of belonging and energy. In her words, “The business of workspaces is not just renting desks; we’re building vibrant, human-first environments that hum with energy, hospitality, and that ‘this place gets me’ magic.”
Building More Than Just Desks
Since its inception, 91Springboard has been more than a coworking brand. It has been a launchpad for thousands of startups, freelancers, and entrepreneurs. The company’s journey reflects how India’s startup ecosystem has evolved—beginning with scrappy entrepreneurs in need of affordable space to now supporting enterprises that require fully managed, ready-to-move offices.
Under Sarin’s leadership, the company has shifted gears from being startup-centric to creating solutions for larger enterprises. This includes customized workspaces for big teams, curated managed offices, and scalable infrastructure designed to meet the demands of modern businesses.
She believes this is only the beginning. With flexible workspaces expanding globally, Sarin envisions 91Springboard playing a key role in shaping how businesses in India and abroad work, collaborate, and innovate.
A CEO’s Daily Rhythm: Strategy Meets Soul
Running a company of this scale requires a delicate balance between data-driven decisions and human connection. Sarin’s weekdays begin with an energetic, if sometimes chaotic, workout. She humorously describes her mornings as “flailing to a pump-up playlist while jogging or attempting push-ups without face-planting.” This high-energy start, she says, reflects her Sagittarius spirit—fiery, spontaneous, and full of drive.
Once her day begins at the office, it’s all about strategy. Sarin spends her time analyzing market data, scaling business footprints, exploring new partnerships, and optimizing offerings for clients. Every decision is made with the long-term vision of making 91Springboard not just a place to work, but a community that fuels growth and collaboration.
She also emphasizes the importance of her team. “Blending business smarts with a big heart and a huge learning mindset” is how she describes her leadership philosophy. For Sarin, success is not just measured in numbers but in the shared learning moments with her diverse and dynamic team.
Keeping It Real: Culture at 91Springboard
What truly sets Sarin apart is her ability to keep things authentic. She sees the company’s culture as a mix of ambition and humility—“chasing big wins with a goofy grin, grounded by grit, and always keeping it real.” This human-first culture is what has allowed 91Springboard to stand out in a crowded coworking market.
Coworking, according to her, is not only about physical infrastructure but about creating a workplace that inspires people to do their best work. From fostering collaboration to providing mentorship opportunities and networking events, 91Springboard builds an ecosystem where ideas and innovation thrive.
Weekends: Recharge Mode On
While weekdays are filled with strategy and execution, Sarin’s weekends are reserved for recharging her energy. She describes herself as an “extroverted introvert,” balancing social engagement with quiet downtime.
Her weekends might involve binge-watching Netflix while indulging in pizza and ice cream, or enjoying a long nap to catch up on rest. At other times, she prefers to pick up a book, explore new ideas, or immerse herself in kickboxing—an activity she says leaves her buzzing, even if slightly bruised. This blend of relaxation and activity keeps her grounded and prepared for the challenges of a new week.
Tools of the Trade
Like many modern leaders, Sarin is deeply integrated into technology. She is an unapologetic Apple loyalist, relying on her Mac, iPad, and iPhone to streamline her professional and personal life. She believes these tools help keep things seamless, effective, and simple—qualities she also applies to her leadership style.
Inspirations and Creative Energy
One of the most intriguing aspects of Sarin’s personality is her love for the LEGO logo. For her, LEGO is more than a toy brand; it represents the spirit of building something meaningful from scratch. She draws a parallel between LEGO’s ethos of creativity and the way 91Springboard builds workspaces.
Bright, bold, and full of energy, the LEGO philosophy mirrors Sarin’s approach to life and work. Just like stacking blocks to create something extraordinary, her leadership is about combining people, ideas, and resources to build workplaces that inspire.
The Future of Workspaces
Looking ahead, Sarin is confident that flexible workspaces will become a permanent part of the global business ecosystem. The pandemic accelerated the shift toward hybrid and remote work, but it also highlighted the importance of community-driven spaces. Companies now recognize that employees thrive in environments that are not only functional but also foster collaboration, creativity, and well-being.
91Springboard plans to expand aggressively in this direction—offering scalable solutions for both startups and enterprises. Whether it’s a two-person founder team or a 500-member corporate project team, the company aims to provide solutions tailored to their needs.
Anshu Sarin’s journey with 91Springboard is a reminder that workspaces are more than just real estate—they are ecosystems where businesses grow and dreams take flight. Her leadership blends strategic thinking with authenticity, ensuring that the company continues to innovate while staying true to its people-first values.
In her words, “Running 91Springboard means blending business smarts with a big heart and a huge learning mindset.” That philosophy captures not only the essence of her leadership but also the future of coworking in India.
As India’s startup culture continues to boom and enterprises look for agile solutions, companies like 91Springboard will be central to shaping the future of work. With leaders like Sarin at the helm, the journey looks both promising and inspiring.