Sunteck Realty, one of India’s leading luxury real estate developers, has taken a bold step into the ultra-luxury housing market with the launch of its premium brand, Emaance. Designed to target global elites and India’s wealthiest homebuyers, properties under Emaance are priced at an astonishing ₹2.5 lakh per sq. ft., making them some of the most expensive residential spaces in the country.
This move marks a defining moment for Sunteck Realty, as it expands its portfolio into a new segment that blends exclusivity, luxury, and international presence.
The Emaance Vision: Beyond Luxury Living
According to the company, Emaance represents more than just high-end homes — it is a lifestyle brand created for individuals who value rarity and timeless elegance. The brand seeks to redefine what it means to live in luxury, offering homes that are indulgent in experience and royal in stature.
Kamal Khetan, Chairman and Managing Director of Sunteck Realty, explained:
“With Emaance, we do not aim to just elevate residences but life itself — to a realm beyond comparison: timeless in essence, indulgent in experience, and royal in stature.”
Projects in Mumbai and Dubai
Initially, Sunteck Realty plans to launch two flagship Emaance projects:
- Napeansea Road, South Mumbai – A prestigious location that has long been home to some of India’s wealthiest families.
- Downtown Dubai, Burj Khalifa Community – Marking the company’s first international foray, this project will tap into Dubai’s thriving luxury housing market.
Together, these projects are expected to generate a gross development value (GDV) of ₹20,000 crore within the next 12 months.
Riding on India’s Luxury Real Estate Boom
India’s luxury real estate sector has witnessed a massive surge, particularly in Mumbai. According to a report by India Sotheby’s International Realty and CRE Matrix, the ₹10 crore-plus housing market in Mumbai recorded sales of ₹14,750 crore in H1 CY’25, an 11% jump from the previous year.
This growth is fueled by:
- Rising disposable incomes
- Expanding high-net-worth individuals (HNIs) base
- Investor confidence in luxury properties
- Increasing demand for exclusive residences in prime locations
Against this backdrop, Sunteck Realty is positioning itself as a leader in the ultra-luxury category, competing with other established players like Lodha Developers, Godrej Properties, and K Raheja Corp.
Historical Success: From Signature Island to Emaance
Before launching Emaance, Sunteck Realty had already made a name in the uber-luxury space with its Signature Island project at Bandra Kurla Complex (BKC), Mumbai. This development set new benchmarks for high-end living and attracted top corporate executives, industrialists, and global investors.
Building on that reputation, Emaance is expected to redefine ultra-luxury housing, both in India and internationally.
Frequently Asked Questions about Sunteck Realty
Who is the owner of Sunteck City?
Sunteck City, a landmark mixed-use development in Goregaon, Mumbai, is owned and developed by Sunteck Realty, under the leadership of Kamal Khetan. The project integrates residential, commercial, and retail spaces, making it one of the company’s most ambitious undertakings.
What is the future outlook for Sunteck Realty?
The future outlook for Sunteck Realty looks promising. With the launch of Emaance and expansion into Dubai, the company is strengthening its brand in both Indian and global markets. Analysts suggest that luxury housing demand in India will remain robust in 2025 and beyond, driven by rising wealth and urbanization. This positions Sunteck Realty for sustained growth.
Who is the biggest Realty company?
Globally, real estate giants like Brookfield Asset Management and Blackstone dominate the sector. In India, DLF Ltd. holds the position of the largest listed real estate company by market capitalization. However, Sunteck Realty has carved a niche in the luxury and ultra-luxury categories, setting itself apart from mass-market developers.
Why is the Sunteck share price falling?
At times, the Sunteck Realty share price may experience short-term declines due to broader market corrections, changes in interest rates, or fluctuations in investor sentiment. However, long-term fundamentals remain strong, supported by the company’s focus on premium projects and growing demand for luxury housing.
What is the future of real estate in India in 2025?
The Indian real estate market in 2025 is expected to witness continued growth, especially in urban centers like Mumbai, Delhi, and Bengaluru. Luxury housing will be a major driver, with rising HNI and NRI investments. Government policies, infrastructural improvements, and economic stability will further boost the sector. For Sunteck Realty, this creates multiple opportunities to strengthen its market share.
Global Luxury Housing: Why Dubai and Mumbai?
Dubai and Mumbai are two of the most sought-after real estate destinations worldwide. While Mumbai continues to attract India’s wealthy elite, Dubai has positioned itself as a global hub for luxury investments, offering tax benefits, international exposure, and premium living standards.
By launching Emaance in both cities, Sunteck Realty is strategically targeting both domestic and international buyers, including NRIs and global investors.
Sunteck Realty vs Competitors
Unlike other developers who focus on volume sales, Sunteck Realty emphasizes exclusivity and premium experiences. Its developments are known for:
- Prime locations
- Superior architecture
- Ultra-modern amenities
- Long-term value appreciation
This strategy ensures that the brand appeals to discerning buyers who are not just purchasing homes, but securing lifestyle investments.
Market Impact and Investor Sentiment
The announcement of Emaance has generated significant buzz in both the real estate and investor communities. Analysts believe that Sunteck Realty is well-positioned to benefit from the ongoing luxury boom and international expansion.
With Mumbai’s luxury housing demand at an all-time high and Dubai continuing to attract global investors, the company’s projects are expected to witness strong demand and healthy returns.
Conclusion
The launch of Emaance by Sunteck Realty signals a new chapter in India’s luxury housing story. With ultra-luxury projects in Mumbai and Dubai, the company is setting global benchmarks in design, exclusivity, and lifestyle experiences.
As India’s luxury real estate sector continues to thrive in 2025, Sunteck Realty is poised to play a central role in shaping the future of premium living.
Disclaimer: This article is for informational purposes only and not investment advice. Please consult with a financial advisor before making real estate or stock market investment decisions.
